3 weeks Barrio Fiesta sees growth opportunities Manilatimes |Biz
The company behind the Barrio Fiesta brand is leveraging on Filipinos’ rekindled love for home-cooked meals and the boom in food deliveries to expand and boost the sales of its products. In a statement on Wednesday, Prime Global Corp. said it had recalibrated its sales approach and bolstered its online presence as it further diversified its product portfolio, which ranged from shrimp paste and sauces to spreads, dry mixes and snacks. “Fortunately for the packaged food category, we are seeing growth opportunities still as people continue to remain at home, opting for home-cooked meals and seeing the rise of ... more