4 months Coocaa: Reshaping the TV industry Manilatimes |Biz
Just one week after its debut on Lazada Philippines, six months on Lazada Indonesia, and four months on Lazada Vietnam and Thailand, Coocaa has emerged as one of the e-commerce giant’s first joint business partnership (JBP) brands for 2019. This strategic partnership is aiming to bring high-quality televisions and after-sale services to the Philippines, by cutting out the middle-man and providing consumers with the best deals. By tapping into the marketing, branding and sales solutions provided by Lazada’s industry-leading platform, Coocaa would focus on the market’s rising demand for smart-home devices in Southeast Asia, which has led to significant changes ... more