5 days For FMCG firms, it’s time to up their digital marketing game Inquirer |Biz
In the face of a crisis, such as the 2019 coronavirus disease (COVID-19), when everyone is stuck at home and most likely glued to their gadgets, fast-moving consumer goods (FMCG) firms in the Philippines would do well to strengthen their digital marketing, as a study by consulting company Kantar reveals that “digitally enabled shoppers” are […] The post For FMCG firms, it’s time to up their digital marketing game appeared first on Inquirer Business. ... more