2 weeks ‘I want a sustainable business’ Manilatimes |Biz
Pandemic or not, we often hear the phrase, “I want a sustainable business.” A conventional connotation for being sustainable is either being able to leverage one’s operations or a company’s ability to withstand problems and promote business continuity. Some consider a sustainable business as caring for the environment or the 3Rs of reduce, reuse and recycle as expounded by Gev Eduljee. But what does having a sustainable business mean? John Elkington defined sustainable business with his triple-bottom-line framework as going beyond the traditional measures for-profits such as return on investment, shareholder value, market share, among others,. of an organization ... more